Managed Print Summit

Doug Johnson

Session Title:
Managing Your MPS Business to Profitability

Description:
This session covers all of the key elements necessary from an Operational standpoint to profitably manage an MPS business model. Everyone talks about how to SELLMPS, no one talks about how to MANAGE MPS. There are actually numerous topics in this area: business planning, sales compensation, deal pricing and profitability, deal implementation, client management, metrics, and more. In deciding your operational model, you have many options on what to develop within your own company, and what elements to outsource.

Biography:
Doug Johnson is a 25-year veteran of the printing and imaging industry. Johnson spent 20 years at HP, during which time he was VP-General Manager of HP's LaserJet Supplies Business and SVP of marketing for their entire Printing and Imaging Group. He also spent five years with Print Inc., where he was the president of PrintValue Solutions, a wholly-owned subsidiary focused on the development of the PrintValue channel program and all of the manufacturing and operations for the company. Print Inc.'s core business model centered around managed print services, and is widely recognized as the leader in this space. After leaving Print Inc. in the fall of 2006, Johnson founded Red Sage Consulting, where he works with with Supplies Network and other companies on the development of strategic initiatives and business planning. Johnson currently resides in Sedona, Ariz.